Privacy Policy

Privacy Policy Last updated: 23rd May 2024

This Privacy Policy explains how your personal information is collected, used, and shared when you visit or make a purchase from www.dontstaypositive.com (the “Site”).

Personal Information We Collect

When you visit the Site, we gather certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site.

We use the following technologies to collect Device Information:

• Cookies: Data files placed on your device or computer, often including an anonymous unique identifier.
• Log Files: These track actions on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.

Additionally, when you make or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This information is referred to as “Order Information.”

When we mention “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.

How Do We Use Personal Information?

We generally use the information we collect to communicate with you and fulfill marketing activities. Order Information is used for processing your orders placed through the Site, including handling payment details, arranging shipping, and providing invoices and order confirmations. Additionally, we screen orders for potential risk or fraud and, in accordance with your preferences, provide information or advertising related to our products or services.

Device Information is utilized to help us screen for potential risk and fraud (specifically, your IP address) and to improve and optimize our Site. This includes generating analytics on how our customers browse and interact with the Site and assessing the success of our marketing and advertising campaigns.

Sharing Your Personal Information

We share your Personal Information with third parties to assist us in using your information as described above. For instance, we use Google Analytics to help us understand how customers use the Site. You can read more about how Google uses your Personal Information here and opt out of Google Analytics here.

Additionally, we may share your personal information to comply with applicable laws and regulations, respond to subpoenas, search warrants, or other lawful requests for information we receive, or protect our rights.

Behavioral Advertising

As described, we use your personal information to provide you with targeted advertisements or marketing communications we believe may interest you. For more information on how targeted advertising works, visit the Network Advertising Initiative’s (“NAI”) educational page here.

You can opt-out of targeted advertising through the following links:

• Facebook
• Google
• Bing

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal here.

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

European Residents

If you are a European resident, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated, or deleted. If you wish to exercise this right, please contact us using the contact information below.

Furthermore, if you are a European resident, we process your information to fulfill contracts we might have with you (e.g., if you make an order through the Site) or to pursue our legitimate business interests listed above. Note that your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Site, we will retain your Order Information for our records unless and until you ask us to delete it.

Changes

We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Contact Us

For more information about our privacy practices, if you have questions, or if you wish to make a complaint, please contact us:

Website: www.dontstaypositive.com Email: info@dontstaypositive.com